Authentically fresh coffee brand to celebrate holiday with merch giveaway on July 24
New Orleans, LA (RestaurantNews.com) PJ’s Coffee is fueling up with caffeine and sur-prizes for National Drive-Thru Day.
To celebrate the holiday on Monday, July 24, the New Orleans-born coffeehouse will give away goodies to drive-thru customers while supplies last for the third year in a row.
“We couldn’t be more excited for this year’s National Drive-Thru Day and do it bigger and better,” said PJ’s Coffee Vice President of Brand Strategy Reid Nolte. “With almost 100 drive-thru locations, we’re excited to show our customers how much we appreciate them with some fun goodies to help brighten their day.”
Guests will be selected at random and surprised with either PJ’s Coffee sunglasses, wallet phone holders, stickers, or lip balms to pair with their order from its wide selection of beverages and food, including PJ’s Original Cold Brew™ Iced Coffee, direct trade coffees, frozen beverages, organic tea, freshly baked pastries as well as breakfast and lunch sandwiches. Customers can also purchase PJ’s whole-bean coffee bags and single-serve cups, allowing coffee lovers to enjoy their favorite combinations from their homes.
PJ’s Coffee utilizes only the best quality Arabica coffee from across the globe. PJ’s is also the industry leader in sourcing methods, from farm to cup, with a focus on supporting sustainability. To learn more about PJ’s Coffee or to find a location near you, visit pjscoffee.com.
About PJ’s Coffee
Since its inception in 1978, PJ’s Coffee has set out to show that its coffee is the best in the business. Founded by Phyllis Jordan, a pioneer in the coffee industry, and owned and operated by New Orleans natives and brothers, Paul, Steven, and Scott Ballard since 2008, the company has stuck true to that mission and its New Orleans roots. So why is PJ’s Coffee better? Because its Direct Trade coffee comes from the top 1% of Arabica beans, is made using superior roasting techniques in small batches and everyone at PJ’s is passionate about the art of coffeemaking. From its roasters to baristas to bakers, everyone understands that the ‘Soul of Coffee’ is how it brings people together. It’s why PJ’s Coffee serves a wide variety of hot, iced and frozen coffee beverages, as well as organic tea and fresh breakfast pastries, including its New Orleans-style beignets. PJ’s Original Cold Brew™ Ice Coffee is brewed daily usinng a special cold-drip process that protects the flavor and strength of the beans, while producing a coffee that is two-thirds less acidic. PJ’s Velvet Ice® and Granita are frozen and blended drinks options that capture the distinct flavors of coffee or tea in a cold, smooth drink. And all of PJ’s flavored coffees offer no additional calories thanks to its unique small-batch roasting process that imbeds flavors in the beans as they roast. The diverse menu comes together with a simple goal – to help people connect over a coffee, tea or beignnet and get a distinct taste of New Orleans! With more than 170 operating stores, including four international locations, PJ’s Coffee continues to grow in the U.S. and abroad. For more information or to purchase your favorite flavor, visit pjscoffee.com or follow PJ’s Coffee on Facebook, Instagram or Twitter.
Contact:
Tiffany Martinez
Champion
972-930-9933
tmartinez@championmgt.com
