Levelland Dickey’s donates two rehab coolers to local fire department
Earlier this year, Dickey’s transformed its iconic Big Yellow Cup into the Golden 80th Anniversary Big Yellow Cup Edition. Dickey’s will continue to release commemorative, limited-edition cups totaling six throughout the year to celebrate its 80th anniversary. All of the limited-edition cups support The Dickey Foundation.
Although it’s a national foundation, the support is intensely local. Levelland’s local Dickey’s has used the funds raised from the Big Yellow Cup sales to donate two rehab cooling stations to the Levelland Fire Department. The donation took place at Levelland’s fire station on Aug. 2.
“The Dickey Foundation is all about giving back to frontline workers who put their lives on the line every day while serving our communities,” said Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. “We’re excited that Dickey’s Levelland Owner/Operator Nikki Wisdom chose this particular donation. West Texas frequently experiences 100+ degree weather and these cooling stations will give the firefighters a cool place to quickly get their core temperature back to normal.”
About Dickey’s Barbecue Restaurants, Inc.
Dickey’s Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by Travis Dickey. For the past 80 years, Dickey’s Barbecue Pit has served millions of guests Legit. Texas. Barbecue.™ At Dickey’s, all our barbecued meats are smoked onsite in a hickory wood burning pit. Dickey’s proudly believes there’s no shortcut to true barbecue and it’s why they never say bbq. The Dallas-based, family-run barbecue franchise offers several slow-smoked meats and wholesome sides with ‘No B.S. (Bad Stuff)’ included. The fast-casual concept has expanded worldwide with international locations in the UAE and Japan. Dickey’s Restaurant brands have over 550 locations nationwide. In 2016, Dickey’s won first place on Fast Casual’s “Top 100 Movers and Shakers” list, was named a Top 500 Franchise by Entrepreneur in 2018 and was named to Hospitality Technology Industry Heroes in 2021. Led by CEO Laura Rea Dickey, who was named among the country’s 50 most influential women in foodservice in 2020 by Nation’s Restaurant News and was recognized as one of the top 25 industry leaders on Fast Casual’s 2020 Top 100 Movers and Shakers list, Dickey’s Barbecue Pit has also been recognized by Fox News, Forbes Magazine, Franchise Times, The Wall Street Journal and QSR Magazine. For more information, visit www.dickeys.com.